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Clinique Paris Étoile – Creative Direction & Visual Identity

For Clinique Paris Étoile, I oversaw the creative direction and visual identity across its specialized branches—from plastic and aesthetic surgery to dermatology, dentistry, and lipœdema care. My role included refining the brand’s overall look and feel, ensuring a consistent, elegant presence across digital platforms, social media, and print materials. The aim was to convey trust, expertise, and Parisian sophistication, while highlighting each clinic’s medical specialization within a unified design system.

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